Every Saturday, my little family and I head over to the local patisserie to pick out a breakfast pastry. My son always chooses a classic […]
Bella Hadid on Her Nostalgic New Fragrance Brand Ôrebella
On February 8, Bella Hadid interrupted her usual Instagram posts—photos of herself at work, herself with her horse, and resources to help Palestinian civilians—with a […]
The 9 Best Perfumes for Spring of 2025, Byrdie Editor-Tested
TL;DR Gucci Bloom Eau De Toilette is a classic spring fragrance. It’s light and floral with fresh and clean notes, and it’s not powdery. If […]
Sol de Janeiro Cheirosa Perfume Mists Review
In Brazil, fragrance is taken very seriously. The main goal: To be cheirosa (pronounced sheh-ro-zah), or always smelling delicious. This concept, plus Brazil’s paradise-on-Earth vibe, […]
Hair Fragrances Bring Your Signature Scent to Your Strands
When applying a signature scent, you likely focus on your pulse points, like the inside of your wrists and behind your earlobes, to make your […]
Summer 2023’s Biggest Fragrance Trends Include Rain Scents and Dessert Gormounds
While summer gets the obvious association with sunshine and warmth, this season’s fragrance trends have honored many other qualities of the season we tend to […]
Taylor Swift’s Favorite Fragrance Smells So Good It’ll Haunt Your Ex
Taylor Swift might be very open to sharing her emotions and experiences through her songwriting, but one thing she won’t do? Reveal her signature scent. […]
Storm Reid Shares Her Signature Warm Vanilla Summer Fragrance
The One Thing Our series The One Thing is a Sparknotes version of the products, rituals, and moments your favorite celebrities and influencers swear by—their go-tos, must-haves, […]
Jones Road’s First Fragrance Captures That Freshly Showered Feeling
To me, the most perfect scent in the world is a bar of Ivory soap: crisp, clean, snowy white. And I’m not alone—Bobbi Brownagrees! When […]
18 Best Patchouli Fragrances of 2025, Byrdie Tested
TL;DR The Aesop Rozu perfume earns its top spot due to its alluring patchouli fragrance that blends unexpected florals with spicy notes of pink pepper […]