Coco Arquette was basically destined to have a fragrance made in her honor. Of course, there’s her name, which brings to mind tropical vacations or […]
Merit’s First-Ever Fragrance Feels Like Your Favorite Pair of Jeans
Think about the pieces in your wardrobe you wear the most: faded vintage Levi’s that fit you perfectly, a soft cotton sweatshirt from the thrift […]
Summer 2023’s Biggest Fragrance Trends Include Rain Scents and Dessert Gormounds
While summer gets the obvious association with sunshine and warmth, this season’s fragrance trends have honored many other qualities of the season we tend to […]
Fragrance Wardrobe: Gucci Perfumer Natalie Gracia-Cetto
Have you ever spritzed a luxurious perfume and been transported to another realm? That’s how we feel when we wear the new Gucci Guilty Elixir […]
The 7 Best Perfume Oils of 2024, Tested and Reviewed
When you think of your signature scent or highly-coveted perfumes that generate tons of buzz, chances are an eau de parfum—or traditional spray fragrance—comes to […]
Sabrina Carpenter Just Dropped a “Flirty” Cherry Perfume
No, Sabrina Carpenter’s new perfume is not “Espresso” flavored (but fingers crossed that the next one is). However, the singer’s latest beauty venture is inspired […]
Perfumers Share Their Top Tips
Wearing a fragrance is a form of self-expression, and finding your signature scent can boost your confidence in a way that’s noticeable to yourself and […]
How to Make Your Perfume Last in the Summer
Key Takeaways Heat and humidity can impact the integrity of your fragrance, including how long it lasts and how strongly it projects. Keeping your skin […]
Noyz’s New Hair and Body Mists Will Scent Your Summer
I don’t often wear perfume, but when I was introduced to Noyz (pronounced ‘noise’), a fragrance brand created by entrepreneur Shaun Neff, the branding expert […]
20 Aphrodisiac Scents That Set the Mood
There’s no denying the power of smell. A particular scent can transport us to a special place and time, lift our spirits, and even trigger […]